Define and State the Historical Significance of the Following

question 58

Short Answer

Define and state the historical significance of the following:
-passive resistance

Recognize the importance of increasing customer lifetime value and share of customer through CRM efforts.

Understand the role of various communication methods in enhancing customer service and CRM.

Identify customer service objectives and strategies to improve customer satisfaction and loyalty.

Understand the importance of employee empowerment in improving customer service.

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Definitions:

Liquid Investments

Assets that can be quickly and easily converted into cash without significant loss in value, like stocks and bonds.

Payback

The period of time it takes for an investment to generate an amount of income or cash equal to the cost of the investment.

Discounted Payback

A capital budgeting method that calculates the time needed to recoup the initial investment in present value terms.

Compute

The process of using mathematical and logical operations to perform tasks and solve problems by a computer.