McDonald's Famous Golden Arches and Other Marks Used by the Company

question 36

Multiple Choice

McDonald's famous golden arches and other marks used by the company illustrate a

• A)suggestive mark.
• B)service mark.
• C)certification mark.
• D)collective mark.

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Definitions:

Cost of Goods Sold

The direct financial outlays for making the goods a company offers for sale, including the cost of materials and labor.

Supplies Account

An account used to track the costs of supplies that have not been consumed by the end of an accounting period.

Operating Expenses

Costs associated with the day-to-day operations of a business, such as rent, utilities, and payroll.

Operating Income

The profitability from a company's core business operations, excluding deductions of interest and taxes.