New Markets Created by IPods, PDAs, and Wi-Fi Are a Result

question 65

Multiple Choice

New markets created by iPods, PDAs, and Wi-Fi are a result of:

• A) disruptive technologies.
• B) global competition.
• C) knowledge intensity.
• D) hypercompetition.

Recognize the importance of analyzing buying behavior for targeting markets.

Comprehend the relationship between sales forecasting and marketing planning.

Understand the evolution of marketing concepts and strategies over time.

Grasp the significance of niche marketing and its contrast with mass marketing.

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Definitions:

Inflation

The climb in the general pricing landscape for goods and services, depleting the power of procurement.

Disinflation

A reduction in the rate of inflation, indicating a slowdown in the increase of price levels across the economy, but not an absolute decline in prices.

Deflation

A decrease in the general price level of goods and services, often caused by a reduction in the supply of money or credit.

Wages

Payments made to workers for their labor, typically based on hours worked or amount produced, and a key factor in employment contracts.