CallTalk Corporation, a Phone-Time Seller, Uses Its Mark "Calltalk" as Its

question 9

Multiple Choice

CallTalk Corporation, a phone-time seller, uses its mark "calltalk" as its domain name. Later, Converse Inc. uses the domain name "callltalk" (a deliberate misspelling of "calltalk") without CallTalk's authorization, to sell sexually explicit phone conversations. This is

• A)a legitimate marketing technique.
• B)a fair use.
• C)a license.
• D)trademark dilution.

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Definitions:

Private Saving

The amount of income that households save after accounting for their spending and taxes.

Investment

The allocation of resources, usually financial, into assets or projects expected to yield future profits or revenue.

Debt Finance

Raising capital through the borrowing of funds to be paid back at a later date, often with interest.

Equity Finance

A method of raising capital by selling company shares to investors, in exchange for ownership interest.