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At Southwest Airlines, the complex interrelationship between its culture and human capital adds value for customers in ways that other airlines cannot, such as jokes on flights by flight attendants and cooperation between gate personnel and pilots.
Purchases Discount
An accounting reduction in the price paid for goods or services if payment is made within a specified period.
Unearned Revenue
A liability account that records amount owed for goods or services in advance of delivery. The Cash account would record the receipt of cash.
Adjusting Entry
A journal entry made at the end of an accounting period to allocate income and expenditure to the appropriate period.
Service Income
Income earned from the provision of services to clients or customers.
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