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A business-level strategy is implemented by Pizza Hut, Domino's, Papa John's and Little Caesar's in their competition with each other for pizza customers.
Emotional
Related to feelings or expressions of emotion, often indicating a person's mood or affective state.
Cognitive
Relating to mental processes such as awareness, perception, reasoning, and judgment.
Intellectual
Relating to the ability to think and understand ideas and information at a high level.
Behavioral
Pertaining to the ways in which behavior is learned, exhibited, and modified in response to the environment.
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