Examlex
Which of the following is a performance appraisal problem that occurs when a supervisor's rating of a subordinate on one trait biases the rating of that person on other traits?
Deceptive Practice
Activities or practices by businesses that are misleading or dishonest, which can mislead consumers and are often illegal.
Distinguish
To recognize or point out the differences between two or more items, making clear the unique aspects of each.
Branding
The process of creating a unique image and identity for a product or service in the consumer's mind, using names, terms, signs, symbols, designs, or a combination of these.
Brand Personality
A set of human characteristics associated with a brand name.
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