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Obstacles in the process of behaviour change
Modernization Theorist
A scholar who believes in the process whereby societies move from traditional or less developed institutions to those characteristic of more developed societies.
World Systems Theorist
A scholar who analyzes societies in terms of systemic inequalities and hierarchical relationships on a global scale, particularly focusing on the economic dynamics between countries.
Globalization
Refers to the process of interaction and integration among people, companies, and governments worldwide, leading to the exchange of ideas, products, and cultures.
Diversification
Diversification is the strategy of entering into new markets or creating new products to spread risk and reduce dependence on a single source of income or success.
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