Freud Believed That Human Behavior Was Driven by

question 62

Multiple Choice

Freud believed that human behavior was driven by

• A) unconscious memories of past experiences.
• B) human tendencies toward violence.
• C) the struggle between good and evil in the subconscious mind.
• D) the quest for power.
• E) rational instincts.

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Definitions:

B2B

Business-to-business, a transaction or business conducted between one business and another, such as wholesaler to retailer or manufacturer to distributor.

B2C

Business-to-Consumer, a business model focused on selling products and services directly to the individual customer.

Buying Processes

The series of steps consumers follow from recognizing a need, evaluating options, making a purchase decision, to post-purchase evaluation.

New Buy

A buying situation in which a customer purchases a product or service for the first time, necessitating a decision-making process.