Reverse Marketing Is

question 6

Multiple Choice

Reverse marketing is:

• A)when the buying organization has decided to stop making something in-house and identifies a supplier from its existing supply base.
• B)when the supply department sells internal users on a specific supplier that the user was opposed to initially.
• C)when the marketing department tries to convince the supply department to stop buying from a specific supplier.
• D)an aggressive,purchaser-initiated approach to finding and developing world class suppliers.
• E)an aggressive,marketing-initiated approach to finding and developing world class suppliers.

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Definitions:

Seniority

The concept of prioritizing individuals for privileges, responsibilities, or positions based on the length of service or tenure in a job or organization.

Committee Chairs

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Defined geographic areas represented by elected officials in legislative bodies, from which representatives are chosen in elections.

Party's Top Leaders

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