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Office Supplies Are an Example of Low-Risk, Functional Goods

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Office supplies are an example of low-risk, functional goods.


Definitions:

Marketing Plan

A comprehensive document or blueprint that outlines a company's advertising and marketing efforts for a specific period, detailing strategies for reaching target audiences.

Geographic Location

The specific physical position of a place or entity on the Earth's surface, often considered in strategic planning or analysis.

Manufacturing And Operations

The processes involved in transforming raw materials into finished products and managing the system to ensure efficiency and productivity.

Proximity To Customers

The closeness of a business to its customers in terms of location, understanding their needs, and providing quick service.

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