Grouping Customers Within a Firm's Customer Database Is Referred to As

question 110

Multiple Choice

Grouping customers within a firm's customer database is referred to as?

• A) Customer segmentation
• B) Customer discrimination
• C) Customer loyalty determination
• D) Customer partitioning

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Definitions:

Total Fertility Rate

The average number of children that would be born to a woman over her lifetime in a specific population or country.

Birthrate

The number of live births per thousand of the population per year, reflecting the growth rate of a population.

Replacement Rate

Replacement rate refers to the percentage of a worker's pre-retirement income that is paid out by a pension program upon retirement, indicating the level of income continuity after retirement.

Birthrates

The number of live births per thousand people in a population per year.