______ Type of Individual Often Lacks Any Element of Conscience

question 31

Multiple Choice

______ type of individual often lacks any element of conscience.

• A) Hubris
• B) Machiavellians
• C) Narcissist
• D) Psychopath

---

Definitions:

Lifestyle Segmentation

A marketing approach that divides the market into groups based on consumer lifestyles, behaviors, and preferences.

Macromarketing

Refers to the study of the marketing processes, systems, and impacts at the societal level, often considering the interaction between markets, society, and the environment.

Micromarketing

An extreme form of segmentation that tailors a product or service to suit an individual customer’s wants or needs; also called one-to-one marketing.

Geodemographic Segmentation

The process of analyzing and categorizing population data based on geographic and demographic factors for marketing purposes.