Security a and Security B Have Similar Risks

question 42

Multiple Choice

Security A and Security B have similar risks. However, Security A has a higher rate of return than Security B. The return on Security A minus the return on Security B is referred to as which one of the following?

• A)market return
• B)abnormal return
• C)deviated return
• D)excessive return
• E)real return

Recognize the importance of evaluative criteria in consumer choices.

Understand the concept and implications of cognitive dissonance in post-purchase behavior.

Identify the differences between B2C and B2B marketing.

Acknowledge the role of extensive information search in complex buying decisions.