TABLE 9-8 One of the Biggest Issues Facing E-Retailers Is the Ability

question 47

Short Answer

TABLE 9-8
One of the biggest issues facing e-retailers is the ability to turn browsers into buyers. This is measured by the conversion rate, the percentage of browsers who buy something in their visit to a site. The conversion rate for a company's website was 10.1%. The website at the company was redesigned in an attempt to increase its conversion rates. A samples of 200 browsers at the redesigned site was selected. Suppose that 24 browsers made a purchase. The company officials would like to know if there is evidence of an increase in conversion rate at the 5% level of significance.
-Referring to Table 9-8, what critical value should the company officials use to determine the rejection region?

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Definitions:

Relationship

Connection established when one person communicates with another.

Passion

A very strong emotion or enthusiasm for something, typically driving intense dedication or interest.

Mania

A mental health condition characterized by periods of extremely high energy, euphoria, or irritability, often found in bipolar disorder.

Ludus

A style of love characterized by viewing love as a game, focused on enjoyment and fun rather than deep emotional attachment or commitment.