TABLE 9-8 One of the Biggest Issues Facing E-Retailers Is the Ability

question 47

Short Answer

TABLE 9-8
One of the biggest issues facing e-retailers is the ability to turn browsers into buyers. This is measured by the conversion rate, the percentage of browsers who buy something in their visit to a site. The conversion rate for a company's website was 10.1%. The website at the company was redesigned in an attempt to increase its conversion rates. A samples of 200 browsers at the redesigned site was selected. Suppose that 24 browsers made a purchase. The company officials would like to know if there is evidence of an increase in conversion rate at the 5% level of significance.
-Referring to Table 9-8, what critical value should the company officials use to determine the rejection region?

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Definitions:

Administrator

A person appointed by a court to manage and distribute the estate of a deceased person without a will.

Dissenting Opinion

A rephrased definition: An alternative opinion issued by a judge who disagrees with the majority's conclusion in a legal case.

Judge

An official appointed to decide cases in a court of law and to administer justice according to the law.

Majority

More than half of a given group or quantity; often used to describe the age at which a person is legally acknowledged as an adult.