An Indigenous Nurse Working in a Primary Health Care Centre

question 31

Multiple Choice

An Indigenous nurse working in a primary health care centre runs a regular clinic that provides health screening to mainly Aboriginal clients. The nurse wants to have a class on smoking cessation for interested adults of this group. In order to adjust to their time orientation, the nurse should:

• A) make sure that the classes are held at specific times.
• B) make posters and place them in areas of the community frequented by these groups.
• C) mail letters ahead of time to make sure clients are informed about the upcoming class.
• D) begin classes when a group of clients are gathered.

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Demographic

Statistical characteristics of a population, such as age, gender, income, and education, used to identify and analyze market segments.

VALS Typology

A psychographic segmentation tool developed to classify consumers based on their values, attitudes, and lifestyles, helping marketers to tailor their strategies.

Achievers

Individuals who are goal-oriented and motivated to meet or exceed a set standard of excellence.

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Consumers who prioritize experiences and sensations, often seeking new and exciting products or activities.