TABLE 14-19 The Marketing Manager for a Nationally Franchised Lawn Service Company

question 36

True/False

TABLE 14-19
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service. A random sample of 30 home owners located in a suburban area near a large city was selected; 15 did not have a lawn service (code 0) and 15 had a lawn service (code 1). Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars), lawn size (Lawn Size, in thousands of square feet), attitude toward outdoor recreational activities (Atitude 0 = unfavorable, 1 = favorable), number of teenagers in the household (Teenager), and age of the head of the household (Age).
The Minitab output is given below:
-Referring to Table 14-19, there is not enough evidence to conclude that LawnSize makes a significant contribution to the model in the presence of the other independent variables at a 0.05 level of significance.

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Definitions:

Nursing Homes

Residential facilities providing healthcare and daily living assistance to elderly or disabled individuals.

Cohabitating

Living together in the same dwelling, particularly in a romantic relationship without being married.

Grueling Divorce

An extremely challenging and exhausting process of legally dissolving a marriage, often involving significant emotional, financial, and legal stress.

Traditional Values

Traditional values refer to long-established beliefs or norms that are passed down within a society or culture, often emphasizing family, religion, and morality.