TABLE 14-19 The Marketing Manager for a Nationally Franchised Lawn Service Company

question 218

True/False

TABLE 14-19
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service. A random sample of 30 home owners located in a suburban area near a large city was selected; 15 did not have a lawn service (code 0) and 15 had a lawn service (code 1). Additional information available concerning these 30 home owners includes family income (Income, in thousands of dollars), lawn size (Lawn Size, in thousands of square feet), attitude toward outdoor recreational activities (Atitude 0 = unfavorable, 1 = favorable), number of teenagers in the household (Teenager), and age of the head of the household (Age).
The Minitab output is given below:
-Referring to Table 14-19, the null hypothesis that the model is a good-fitting model cannot be rejected when allowing for a 5% probability of making a type I error.

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Definitions:

Leadership Styles

Different approaches or methods used by leaders to guide, influence, and manage groups or organizations.

Managerial Roles

Distinct functions or responsibilities that managers are expected to perform, based on their position within an organization.

Business Results

The outcomes or outputs of a company's efforts, typically measured in terms of revenue, profit, market share, or other financial metrics.

Great Leaders

Describes individuals who possess a mix of charisma, vision, integrity, and ability to inspire and motivate others toward achieving common goals.