Examlex
According to your text, this kind of relationship is an exception to the general rule that friendships are voluntary.
Multibranding
A marketing strategy that involves a company using two or more brands to offer the same or similar products within the same market.
Advertising Costs
Expenses incurred in promoting products, services, or brands through various media channels and platforms.
Brand Awareness
The extent to which consumers are familiar with the qualities or image of a particular brand.
Private Branding
A marketing strategy where a retailer sells products under its own brand name, instead of under the name of a manufacturer.
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