Examlex
When a market is efficient:
Speculation
The act of trading in an asset, or conducting a financial transaction, that has a significant risk of losing most or all of the initial outlay, in the expectation of a substantial gain.
Customization
The process of modifying a product or service to meet individual customers’ preferences or specific requirements.
Pull Strategy
A marketing approach that aims to create demand for a product or service and entice customers to actively seek it out, often through promotions and awareness campaigns.
Push-Pull Strategy
A marketing technique that combines both push marketing strategies to create demand among retailers and pull marketing strategies to engage consumers directly.
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