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Poor handling of complaints by management creates a negative response in the attitude of the consumer and is perceived as a violation of basic human needs.Which of the following is not one of those needs?
Affect
The automatic response that something is good (positive affect) or bad (negative affect)
Behavior
Refers to the actions or reactions of an individual, in response to external or internal stimuli, visible to others.
Social Psychologists
Researchers or practitioners who specialize in studying how individuals' thoughts, feelings, and behaviors are influenced by the social context or the presence of others.
Unconscious Motivations
Drives and desires operating below an individual's conscious awareness that influence behaviors and decisions.
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