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If the Rate of Return Is Higher Than the Cost

question 96

Multiple Choice

If the rate of return is higher than the cost of borrowing, the:

Recognize the variety of communication modes used in personal selling and their relevance in the digital era.
Comprehend the diverse tasks involved in managing personal selling, from selecting salespeople to evaluating their performance.
Understand the role of salespeople in representing the company and influencing customer perceptions.
Appreciate the importance of product knowledge, strategic thinking, and communication skills in successful selling.

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