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Eddie's Company Is Concerned About the Recent Decline in Sales

question 112

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Eddie's company is concerned about the recent decline in sales of one of its best-selling products. The company has decided to permanently put a group of people in charge of analyzing competitive products and determining new features that should be added to their products. All the people in this group work in the marketing department of the company. The people in this group will perform these new tasks in addition to the ones they already have. Which of the following terms would best describe the newly formed group?


Definitions:

Business Ethics

Principles and standards that determine acceptable conduct in business.

Business Organizations

Entities set up to carry out commercial enterprises, including corporations, partnerships, and sole proprietorships.

Ethical Issue

An identifiable problem, situation, or opportunity that requires a person to choose from among several actions that may be evaluated as right or wrong, ethical or unethical.

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