Which of the Following Is True About Operating Objectives

question 67

Multiple Choice

Which of the following is true about operating objectives?

• A) They set forth an organization's purpose.
• B) They direct activities toward key performance areas.
• C) They represent what the underlying business model is trying to accomplish.
• D) They set guidelines regarding the organization's purpose and core values.
• E) They set standards for accomplishing the mission statement.

---

Definitions:

Focus Group

A research method where a small, diverse group of people whose reactions are studied especially in response to new products or policies.

Promotional Campaigns

Marketing strategies designed to increase awareness, interest, and sales of a product or service through various communication channels and activities.

Income

Earnings received by an individual or entity, typically in the form of wages, salaries, or revenue from investments.

Market Segment

A subgroup of people or organizations sharing one or more characteristics that cause them to have the same product needs.