What Is the Process Called Where a Company Seeks to Match

question 32

Multiple Choice

What is the process called where a company seeks to match the benefits of a successful position while maintaining its existing position in offering customers a variety of differing services?

• A) Operations capability analysis
• B) Straddling
• C) Order qualifying
• D) Order winning
• E) Inter-functional analysis

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Definitions:

Tangible Products

Physical items that can be touched, seen, and measured, such as electronics, clothing, and furniture.

Intangibles

Non-physical assets such as patents, copyrights, brand recognition, and goodwill that have value but are not physical objects.

Merchandise Trade Balance

The difference between a country's imports and exports of goods.

Tangible Products

Physical items that can be touched, seen, and usually measured, such as books, furniture, and food items.