In Order to Maintain Public Interest in Gone with the Wind

question 19

Multiple Choice

In order to maintain public interest in Gone with the Wind, the studio would leak news regarding casting and the lavish production to newspapers and fan magazines.Which actress eventually won the role of Scarlett O'Hara after a press frenzy?

• A) Olivia de Havilland
• B) Tallulah Bankhead
• C) Vivian Leigh
• D) Margaret Mitchell

---

Definitions:

Market Risk Premium

The additional return expected by investors for taking on the increased risk of investing in the stock market over a risk-free investment.

Beta

A measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole.

Dividend Growth Model

A valuation model that estimates the value of a company's stock based on its future dividend payments and growth rate.

Dividend-Paying Firms

Companies that regularly distribute a portion of their profits to shareholders in the form of dividends.