Examlex
Explain how the president can use what Theodore Roosevelt called "the bully pulpit."
Gory Images
are graphic visuals depicting blood, violence, or gruesome scenes, often evoking strong emotional reactions of shock, disgust, or horror.
Source Credibility
The degree to which a recipient perceives the communicator of a message as trustworthy and knowledgeable.
Sleeper Effect
The impact of a persuasive message can increase over time when a discounting cue, such as an invalid source, can no longer be recalled.
Health Promoter
An individual or entity that works towards enhancing the health and well-being of people through various strategies and interventions.
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