Which of the Following Is Used to Support Decision Making

question 27

Multiple Choice

Which of the following is used to support decision making?

• A) data mining
• B) expert systems
• C) agent-based modeling
• D) All of the above

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Definitions:

Direct Marketing

A form of advertising where companies communicate directly with the consumer through mail, email, texts, and other marketing materials without the use of intermediaries.

Personal Selling

A direct form of selling where salespersons use tailored communication to persuade potential buyers to purchase products or services.

Interactive Communication

A form of communication where there is active participation and exchange between all parties involved, allowing for immediate feedback and adaptation of message.

Publicity

The public visibility or awareness of a product, service, person, or organization achieved through media coverage or promotional activities, often without direct payment.