The Four-Point Guide Should Be Used to Construct an Ad

question 56

Multiple Choice

The four-point guide should be used to construct an ad.The guide is called

• A)PAPA.
• B)DAIP.
• C)IDA-P.
• D)AIDA.
• E)none of the above.

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Definitions:

Validity

The extent to which a concept, conclusion, or measurement is well-founded and corresponds accurately to the real world.

Reliability

The degree to which an assessment tool produces stable and consistent results over repeated measures or applications.

Contrast Enhancement

A process in image processing used to improve the visibility of features in an image by increasing the difference in brightness or color between objects and their backgrounds.

Tissue

A group of similar cells and their intercellular substance, functioning together to perform a specific activity within the body.