The Cross-Sell Strategy Involves Offering a ___________

question 35

Multiple Choice

The cross-sell strategy involves offering a ___________.

• A)paid product with another unrelated product at discount
• B)free product with a paid product when the product requires ongoing maintenance
• C)free basic product to gain widespread initial use, after which users are offered a nonfree premium version
• D)free product to a community of product users as a method of generating revenue from a third party who pay to access those users

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Definitions:

Extinction

The process by which a species, genus, or family of organisms ceases to exist through death or inability to reproduce in its natural environment.

Values

Values are the principles or standards of behavior that are considered important in life or in a particular decision-making process.

Transaction

An economic event that involves the transfer of goods, services, or funds between two or more parties.

Incentives

Motivations or stimuli that influence the behavior of individuals or organizations, often aimed at achieving certain outcomes or goals.