Kiara States That, as a Customer, the Pen She Had

question 12

Multiple Choice

Kiara states that, as a customer, the pen she had recently purchased was a very convenient product. In terms of product differentiation, which of the following is Kiara most likely to denote?

• A)The pen lasted longer than pens by other brands.
• B)The pen came in different colors and shapes.
• C)The pen was made with high-quality plastic.
• D)The pen was easier to purchase than other products.

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Definitions:

Mental Processes

Internal, cognitive actions or operations that enable humans to acquire knowledge and to think about their environment.

Behavior

The actions or reactions of an organism or system, usually in response to external stimuli.

Early Years

The period of human life from birth to childhood, specifically focusing on infancy and early childhood development stages.

Psychology

The scientific study of mind and behavior, including thought processes, emotions, and the functions of the brain.