How Do Companies Pursuing Customer Segmentation as a Differentiation Strategy

question 53

Multiple Choice

How do companies pursuing customer segmentation as a differentiation strategy become successful?

• A)By grouping customers based on similar needs
• B)By designing a specific product for each customer
• C)By creating products that meet the needs of their entire customer base
• D)By allowing customers to customize their products based on their individual preferences

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Definitions:

Deviance

Actions or behaviours that violate social norms, and that may or may not be against the law.

Critical Legal Studies

A movement in legal scholarship that challenges and seeks to overturn accepted norms and standards in legal theory and practice.

Laws Are Not Neutral

The perspective that legal systems and their enactments do not simply reflect unbiased justice, but can be influenced by social, political, and economical biases.

Main Contribution

The most significant impact or innovation provided by an individual, organization, or theory within a particular field or area of study.