Examlex
In what way are switching costs a fundamental part of not just rivalry but also the force of new entrants?
Reseller
A reseller purchases goods or services to sell them to consumers at a markup, without significantly altering their form.
Customer Benefit Plan
A strategy or program designed to provide advantages or positive outcomes to customers, enhancing their experience or satisfaction.
Business Proposition
A proposed business idea or plan aimed at generating economic benefits.
ROI
Return on Investment; a measure used to evaluate the financial performance or potential return from an investment, calculating the ratio between net profit and cost of investment.
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