The Only Marketing Mix Element That Is Applicable in Export

question 14

Multiple Choice

The only marketing mix element that is applicable in export selling is:

• A)price.
• B)product.
• C)promotion.
• D)place.
• E)process.

---

Definitions:

Financial Statements

Formal records that outline the financial activities and condition of a business, including the balance sheet, income statement, and cash flow statement.

Acquisition

The process of obtaining control of another company or business entity through purchase or merger.

Receivable Turnover

A financial metric that measures how effectively a company is collecting on its receivables, calculated as sales divided by the average accounts receivable.

Dividend Yield

A financial ratio that shows how much a company pays out in dividends each year relative to its stock price.