The System of _____ Was Popularized by Jack Welch, the Former

question 41

Multiple Choice

The system of _____ was popularized by Jack Welch, the former CEO of General Electric, and it "force ranks" employees into three categories based on what is generically called a vitality curve.

• A) managing by objective
• B) 360-degree evaluations
• C) employee differentiation
• D) behaviorally anchored rating scales

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Definitions:

Word-Of-Mouth Behavior

The unofficial communication among consumers about their experiences with products or services, influencing the reputation and sales of those products or services.

Buzz

The excitement and conversations created by consumers around a brand, product, or event, often through word-of-mouth.

Marketspace

A virtual space where companies and customers interact digitally for buying and selling products or services.

Word-Of-Mouth Behavior

The act of consumers sharing their experiences with a product or service with others, the most authentic and powerful form of marketing as it is based on personal experience and trust.