According to the ERG Theory

question 23

Multiple Choice

According to the ERG theory:

• A) motivation is not just putting things in place to encourage behavior, it also is concerned with removing things that could discourage desired behaviors.
• B) a person's behavior is motivated primarily by the lowest unsatisfied need at that moment in time.
• C) an employee's behavior is motivated simultaneously by more than one need level.
• D) relatedness needs are initially the most important and people are motivated to satisfy them first.

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Definitions:

Nostalgia

A sentimental or wistful affection for the past, often for a period or place with happy personal associations.

Advertising Strategy

The plan by which a company intends to promote its products or services to reach a targeted audience and create demand.

Immediate Action

The prompt intervention taken to address an issue or execute a plan without delay.

Persuasion Advertisements

Marketing efforts aimed at convincing or influencing the audience to adopt a particular viewpoint or engage in a specific action, such as buying a product.