The One Area Where the 2008 Obama Campaign Clearly Outperformed

question 11

Multiple Choice

The one area where the 2008 Obama campaign clearly outperformed the McCain campaign was

• A) the presidential debates.
• B) the use of new media.
• C) tailoring the ad campaign to issues in the news.
• D) playing the expectations game.

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Definitions:

Visual Attention

The process by which individuals select visual stimuli to focus on from the surrounding environment, often influenced by factors such as saliency and relevance.

Cognitive Control

Cognitive control is the mental ability to regulate one's thoughts, actions, and emotions to achieve goals, often involving attention, working memory, and decision making.

Garden Path Sentences

Sentences that begin in such a way that a reader's most likely interpretation will be incorrect; they require a reevaluation of the sentence structure to understand correctly.

Immediate Surroundings

The area or environment that is directly around someone or something at any given time.