Figure K.2 a Department Store Chain Is Designing a Layout for a for a New

question 3

Multiple Choice

Figure K.2
A department store chain is designing a layout for a new store. The store manager wants to provide as much convenience as possible for her customers. Based on historical data, the number of trips between departments per hour is given in the following closeness matrix. A block plan showing a preliminary layout is also shown.

Customer travel between departments is restricted to the aisles shown in the block plan as dotted lines.


-Use the information in Figure K.2. A suggestion has been made to switch Hardware and Automotive. What would the total weighted-distance (wd) score for the entire store if these two departments were switched?

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Definitions:

Objective

A specific, measurable, achievable, relevant, and time-bound goal that an individual or organization aims to reach.

Stimulus-Response

A concept in psychology and marketing where a stimulus (marketing message) leads to a response (consumer action or behavior).

Presentation Format

A method or style in which information is organized and presented, often used in business, academic, or professional settings to effectively communicate ideas.

Customer Organizational Structure

A framework that defines how customers interact with and are managed by a business, often focusing on roles and responsibilities related to customer service and relationships.