Examlex
The maximum buying price or the minimum selling price specified by the investor is called a:
Psychographic Segmentation
The process of dividing a market into segments based on consumer personality traits, lifestyle, or social status.
Personality
A person’s consistent behaviors or responses to recurring situations.
Lifestyle
The interests, opinions, behaviours, and behavioural orientations of an individual, group, or culture, influencing consumption patterns and preferences.
Behavioral Segmentation
The division of a market into groups based on consumers' purchasing behavior, including usage rate, loyalty, and buying occasions.
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