Cobble Corporation Produces and Sells a Single Product

question 192

Multiple Choice

Cobble Corporation produces and sells a single product. Data concerning that product appear below: Fixed expenses are $499,000 per month. The company is currently selling 5,000 units per month. The marketing manager would like to cut the selling price by $13 and increase the advertising budget by $33,000 per month. The marketing manager predicts that these two changes would increase monthly sales by 900 units. What should be the overall effect on the company's monthly net operating income of this change?

• A) increase of $56,100
• B) decrease of $8,900
• C) increase of $99,300
• D) decrease of $56,100

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Definitions:

Public Choice Theory

An economic theory that studies how public decisions and policies are made, considering individuals in the public sector make choices largely based on their own interests, similar to those in the private sector.

Private Sector

The part of the economy that is owned and operated by private individuals and companies, not controlled by the state, focusing on profit generation.

Economic Organization

The structured and systematic way in which economic activity is arranged in a society, including the allocation of resources, production, and distribution of goods and services.

Economic Efficiency

The optimal distribution of resources to meet the needs and desires of a society, reducing waste and maximizing value.