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Which of the following is a reliability tactic?
Competitive Advantage
The edge a business has over its competitors, allowing it to generate greater sales or margins and/or retain more customers.
Segmentation
The process of dividing a market into distinct groups of buyers with different needs, characteristics, or behaviors.
Targeting
The process of identifying and directing marketing efforts at a specific segment of the market that is most likely to purchase a product or service.
Marketing Planning Process
A systematic approach to identifying opportunities, setting objectives, developing strategies, and outlining action plans to achieve marketing goals.
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