Which of the Following Is NOT an Example of a Global

question 77

Multiple Choice

Which of the following is NOT an example of a global strategy?

• A) Apple designs its iPhone identical, regardless of region.
• B) IKEA sells standardized, Swedish designed, self-assembly furniture products.
• C) Caterpillar provides the same earth-moving equipment in Nigeria as in Iowa.
• D) Gillette introduces a new customized product with less design complexity for low-income Indian customers.
• E) Procter & Gamble homogenizes products as much as the market allows in order to keep cost low.

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Definitions:

Conversation

A form of interactive, spontaneous communication between two or more people where ideas, information, and sentiments are exchanged.

Laughs

The act or sound of laughing, often a response to humor, joy, or a form of social bonding among people.

Role Set

The array of roles attached to a single status or social position that an individual occupies, illustrating the complexity of social interactions.

Status Set

A collection of social statuses that an individual occupies, such as student, parent, employee, which define roles and expectations.