The Creation of a Unique Advantage Over Competitors Is Called

question 31

Short Answer

The creation of a unique advantage over competitors is called a(n) ________.

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Definitions:

Brand Strategy

A plan developed by a business to create a particular image of itself and its products or services in the minds of consumers, distinguishing it from its competitors.

Brand Dilution

The weakening of a brand’s strength and value, often as a result of overextension, inconsistent marketing, or association with lower quality products.

Luxury Sports Cars

High-end vehicles that combine superior design, craftsmanship, performance capabilities, and often advanced technological features for an elevated driving experience.

Brand Extension

The use of the same brand name for new products being introduced to the same or new markets.