Examlex
__________ is the ability to move quickly and precisely, whereas __________ is the response to changing information.
Market Segmentation
The process of dividing a larger market into smaller groups, or market segments, based on meaningfully shared characteristics.
Marketing Resources
Various assets such as time, money, and human skills that a company allocates towards its marketing efforts.
Maximizes Profit
The strategic effort made by businesses to increase the difference between their revenues and expenses.
Ethical Concerns
Issues or situations that require individuals or organizations to choose between alternatives that must be evaluated as right (ethical) or wrong (unethical).
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