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A Local Store Is Trying to a New Pitch to Sell

question 77

Multiple Choice

A local store is trying to a new pitch to sell more of their ice cream. They are using images of women's lips heavily covered in wet lipstick on the ice cream. There is no facial image, just the lips and product they are selling. This would be an example of ______.


Definitions:

National Branding

The process of developing and promoting a country's image and identity to attract tourists, investors, and trade.

Resistance To Entry

describes the obstacles or barriers that new competitors face when trying to enter an industry or market.

Foreign Businesses

Companies that operate in a country other than the one where they are headquartered.

Social Media

Platforms and websites that enable users to create, share content or participate in social networking, significantly impacting communication and information sharing.

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