Describe What a Product Line Extension Strategy Is

question 55

Essay

Describe what a product line extension strategy is. What are the advantages of this strategy? Describe a company you are familiar with that utilizes a product line extension growth strategy.

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Definitions:

Drainage

The natural or artificial removal of surface and sub-surface water from an area, or the process of removing fluid from a body cavity or wound.

Evacuator

A device or person involved in the removal of something undesirable, such as surgical smoke or hazardous waste.

Blockage

The obstruction of a passage or pathway, such as in blood vessels or digestive tract, causing functional disruption.

Stage II Pressure Ulcer

An open wound on the skin, typically caused by prolonged pressure, that involves both the epidermis and the dermis but is not yet deep.