The What Went Wrong? Feature in Chapter 10 Focuses on DrawQuest

question 19

Multiple Choice

The What Went Wrong? feature in Chapter 10 focuses on DrawQuest. DrawQuest captured the attention of venture capitalists, gained 25,000 users, and still failed. According to the feature, the main reason DrawQuest failed is that the founders ________.

• A) couldn't work together effectively
• B) were ineffective in managing their investment capital
• C) never figured out the business side of the venture
• D) fell out of favor with their investors
• E) were ineffective in raising follow-on rounds of funding

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Definitions:

Financial Ratio

A quantitative measure derived from a company's financial statements used to gauge its performance, financial health, and conditions.

Progress Control

A management technique that involves the monitoring and evaluating of the progress of a project or plan to ensure it meets its objectives within the designated time frame.

SWOT Analysis

A strategic planning technique used to identify a company's internal Strengths and Weaknesses, as well as its external Opportunities and Threats.

Staircase Analysis

A step-by-step approach to dissect and understand the progression or development of an event, process, or data set.