Nathan Green Is Starting a Firm in the Organic Produce

question 32

Multiple Choice

Nathan Green is starting a firm in the organic produce industry. Nathan has developed a statement-"Helping Make Your Life Better, Healthier, and Fuller"-that describes the reason his company exists and what his business model is supposed to accomplish. In the terminology used in the Barringer/Ireland Business Model Template, Nathan's statement is referred to as his ________ statement.

• A) values
• B) uniqueness
• C) differentiation
• D) mission
• E) task

Compare and contrast social monitoring and social listening.

Explain the role of content analysis in studying social media content.

Outline the process and challenges of data collection in social media research.

Appreciate the ethical considerations in conducting social media research.

---

Definitions:

Labor

The effort that people contribute to the production of goods and services in an economy, typically measured in terms of hours worked.

Production Function

A mathematical equation that describes the maximum amount of output that can be produced from a given set of inputs.

Labor Input

This denotes the amount of work effort, measured in hours or the number of employees, used in the production of goods and services.

Techniques of Production

The various methods and technologies used in the process of producing goods and services.