Conner Brandshaw Is Investigating the Feasibility of a New Type

question 6

Multiple Choice

Conner Brandshaw is investigating the feasibility of a new type of electronic game targeting middle school and high school-age boys. Which of the following is an example of "gumshoe research" that Conner could conduct to get a sense of the likely demand for his game?

• A) Download electronic games industry reports from the Internet.
• B) Administer a buying intentions survey.
• C) Administer a concept test.
• D) Look at the Web sites of a number of companies that sell electronic games.
• E) Spend several days in electronic games arcades and stores to observe the types of games that attract the interest of middle school age and high school age boys.

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Definitions:

Mate with Multiple

A reproductive strategy in which an organism has more than one mate during a breeding season, increasing genetic diversity and potential for survival of offspring.

Life Partner

A companion or partner with whom one shares a long-term committed relationship, encompassing both romantic and non-romantic aspects.

Operational Sex Ratio (OSR)

The ratio of male to female individuals who are available for reproducing at any given time.

Reproductive Traits

Characteristics or features of organisms that are related to or affect reproduction, including mating systems, fertility rates, and offspring development.