ShopEasy Inc

question 18

Multiple Choice

ShopEasy Inc.is a specialty e-tailer that operates 87 catalogue websites on the Internet.Larson Brown, Sales Director, feels that the style (colour scheme, graphics, fonts, etc.) of a website may affect its sales.He chooses three levels of design style (neon, old world and sophisticated) and randomly assigns six catalogue websites to each design style.In Larson's experiment "sales at a website" is ___.

• A)a blocking variable
• B)a concomitant variable
• C)a treatment variable
• D)the dependent variable
• E)the independent variable

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Definitions:

Heterarchy

A system of organization where elements are unranked or where they possess the potential to be ranked in a number of different ways, emphasizing distributed power and decentralized decision-making.

Positive Outcomes

The desirable results or beneficial effects of an action or decision, often measured in terms of successes or advancements.

Legitimate

Conforming to established rules or standards, thereby being officially recognized as valid or lawful.

Organizational Teams

Groups of individuals within an organization who are brought together to achieve a common goal or complete specific tasks.